Switzerland Tourism has announced the appointment of Sonia Holt as its new Marketing & Communications Manager for Australia and New Zealand.

With more and more new and repeat travellers heading to Switzerland for the ski season each year, Switzerland Tourism is introducing fresh products and creating inspiration to encourage visitors to see and experience different parts and activities offered throughout the country. During the 2017/18 winter season alone (between November-April), the number of Australian visitor numbers increased 10.8%.