Viennaโs signature hotels are in glorious-traditional style. Why not try something different? At 25hours Museums Quartier you can expect a paparazzi welcome. Viennaโs so-fun hotel has a glass porch with an entire wall of cameras, Kodaks and more, jammed together and stuck on firmly to preventโem walking.
Arrivals have probably smiled already, at metre-high orange wording WE ARE ALL MAD HERE above the entrance of the dark grey Brutalist building. 25hours stands out from the immediate crowd of pale cream stone classics, museums and-the-like (the hotel is only 1.5 km, by the way, from the Opera House, and there are plenty of bikes to borrow to get there).

Thanks to designer Armin Fischer of Augsburg-based Dreimeta, reactions work overtime inside the hotel. Elevatorsโ back walls have cell-like grills. The 217 bedrooms have hilarious acrobatic clowns on bedhead walls. But, and a big but, these rooms work, really work, both from business and leisure angles.

Take #711, a โspectacular viewโ room. The all-wall window looks down at well-tended Weghuberpark immediately below. Wood flooring complements deliberately-rough wood doors โ the mirrored closet door slides open on pram-sized wheels. Another door hides the refrigerator, with a big โfreeโ sign hanging on it. Thereโs also a full working kitchenette, with microwave, induction hob, hanging utensils and quartets of china, cutlery, glassware. Yoga mats and hula hoops are there awaiting use. Oh yes, there are, bedsides and elsewhere, enough USB ports and sockets to satisfy Musk and Zuckerberg both.

Der Dachboden, on the eighth floor rooftop, often has happenings but at all times the ground floor Ribelli is meeting place for nearby residents. Devour enormous portions of truffle-cheese specials at Sunday pizza nights, baked in the oven right in front of you. Donโt miss breakfast, any morning. Viennese return for the buffet, hot and cold. Try dark or milk chocolate spreads or Austriaโs famous Staudโs jams, on the countryโs superbly-healthy bread rolls, or perhaps on a slice of Gugelhof, the tall tubular cake promoted when Austria held the 2006 EU Presidency. The coffeeโs Caffe Musetti, from Piacenza (napkins announce, boldly, โlife is too short for shitty coffeeโ).

Thereโs lots to smile about, here. As GM Martin Schrรถdl says, this place is fun. He cycles to work every morning feeling excited.
Mary Gostelow publishes the daily girlahead.com and a unique weekly 15-minute industry Mary Gostelow Girlahead Podcast, both part of Almont Global.
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